What is Responsive Web Design?

Long story short, responsive web design is what makes your web page look good on all devices. It's a collection of techniques that allow a website to flex and adapt to the size of screen it’s being viewed on. While viewing the website on the screen of a relatively small smartphone, it will be automatically reformatted to give the user an experience better suited to their device.
A responsive approach is cost effective. Responsive sites take a little longer to put together, but they survive longer and the unified approach means easy management, support and upgrades only need be applied to one place. That saves time and money.
A responsive website gives better and faster user experience. There are plenty of business reasons to implement a responsive website, but they all connect back to the goal of providing a better user experience for your audience. A responsive site means no more pinching and zooming, and no more side scrolling, to see an entire site that doesn't fit on a mobile screen.
Keeping up with current technology is crucial and will only increase the site’s usability over time. As new and improved devices enter the marketplace, responsive web design will make keeping up with future technology easier.

March in step with modern technologies, be responsive!

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